Meta Superintelligence Labs announced an upgrade to its agentic model - Muse Spark 1.1. The second announcement with the word Muse in a week. The second different thing behind it.
Fact
The facts: on July 9, 2026, Meta introduced Muse Spark 1.1, a multimodal reasoning model for agentic tasks, with improvements in tool and computer use, in coding, and in understanding several kinds of input at once. The context window is 1 million tokens with active management: the model remembers what actions it's taken, returns to its own earlier work, and compresses context so it doesn't choke. It's available for the first time through the new Meta Model API in public preview (an early test version). According to media reports, unconfirmed by us on an official pricing page, the price is $1.25 per million input tokens and $4.25 per million output tokens, meaning about a quarter of the prices of comparable models from Anthropic and OpenAI. Thinking mode is also available in the Meta AI app.
Don't be fooled by the headline - what's new here isn't another agentic model with an impressive table. As a builder I look at the bill at the end of the month: Meta is opening its own API and entering the price war from below. If the price holds up, it's that which moves work, not the benchmark. And as a designer I watch something else - Meta is now selling three different things under one word. You won't know by the name which does what, and the brand has stopped working for you and started serving the company's internal organization instead.
Three products, one name. That's not mystery, it's an unsorted house.
Let's sort the names. Muse (July 7) is the image and video generator. Muse Spark (April) was the early reasoning model. Muse Spark 1.1 (July 9) is today's upgrade to the agentic model and doesn't draw anything. See just Muse mentioned somewhere? Ask which of the three it is before you pull out a key or a card.
Official primary sources
Meta AI - Muse Spark and Meta Model APIThe visual is generated code-art, no third-party images.